My Career Experience

Product & Brand Manager - K12 & Higher Education

September 2020 - Present

Austin, Texas

My responsibilities include: product marketing, SME content creation, marketing automation, email and website campaign optimization. I develop and deploy the GTM strategy for new products and various training assets.

Additionally, I am a lead presenter on educational topics for both K12 and Higher Education audiences.

Each day I review and maintain brand performance metrics; I analyze content data to inform strategy and engage in extensive research to stay up-to-date on ideal customer personas, marketing segmentation, educational trends, competitive landscapes, and customer needs.

I also serve as liaison between marketing, sales, and product. I collaborate with various teams to ensure personal growth as well as to ensure effective organizational momentum, and to further develop a positive and enhanced working experience for all.

Skills:

Product Managment • Brand Management • GTM Strategy • Digital Marketing • Email Marketing

Certifications:

Google Analytics GA4 • ON24 • Inbound Sales Marketing • Email Marketing • SEO Certification • Copy Writing Certification

Admissions Associate

November 2019 - January 2024

Santa Cruz, California

While working full-time, I was thrilled to take on a seasonal position as part of the admissions team. From 2020 to 2024, I passionately read, evaluated, and scored fall admission applications, reviewing approximately 3,500 applications. This role allowed me to play a crucial part in shaping the incoming classes, and the experience was incredibly rewarding. I loved contributing to the selection process and helping students achieve their academic dreams.

Skills: Analytical Skills • Judgement • Critical Thinking • Organizational Skills • Adaptability

English Language Fellow - Virtual

October 2020 - August 2021

Remote

I was thrilled to lead two dynamic online teacher learning series focused on student-centered English language instruction for K-12 teachers in Morocco and Libya. Each 10-week series involved providing comprehensive evaluations of materials, content, and program design to directors and the curriculum team.

My role extended beyond the classroom, where I developed and delivered over 20 learning modules designed to enhance teaching effectiveness and student engagement. Additionally, I conducted 8 engaging social media presentations (Facebook Live webinars) targeting all K-12 English as a Foreign Language instructors in the North African regional partnership, including Algeria, Libya, Morocco, and Tunisia. These webinars provided valuable insights and practical strategies, fostering a community of practice and continuous professional development among educators in the region.

Skills: Learning Design • Cross Cultural Communication • Educational Technology • E-learning Development

Project Facilitator - District Adminstrative Personnel

August 2007 - July 2018

Las Vegas, Nevada

In this role, I co-led the development of newcomer student guidelines, teaching materials, and additional resources for the Clark County School District's English Language Learner Division (the 5th largest school district in the US).

I co-led the creation of a career and technical middle school summer program to encourage career-minded students and ensure they acquired both general and technical English language skills across six regional middle schools. As part of this project, I was involved in the editing, revision, and implementation of all CTE (Career & Technical Education) summer programs hosted at six regional middle schools. Our programs included cosmetology (general and theatrical), construction, culinary arts (general and baking), and robotics.

Teacher

Classroom Experience: (9 years) Kindergarten, 2nd Grade, 3rd Grade, 4th Grade; K-5 Instructional Coach; Accelerated, General, and Inclusion Teacher

Leadership Positions (2007-2015):

• Utilized best practices and the latest research to create meaningful learning experiences.

• Cultivated partnerships with school and community stakeholders.

• Engaged in professional learning cycles.

• Led various committees and support teams.

Key Roles:

• 4th Grade FOSS PLC Leader and Math PLC Leader: Guided collaborative curriculum and instruction enhancement.

• 4th Grade Secretary and Infinite Campus Power User: Provided grade-level leadership and acted as Panera Liaison.

• Technology Team Leader: Early adopter of new programs and technologies, enhancing student engagement.

• Mentor: Supported and developed new educators, contributing to professional growth.

• Kindergarten Math Chair and Inclusive Schools Team Chair: Applied best practices for inclusive learning experiences.